If at some point you came to the conclusion that you need a chatbot for your business, it’s obviously a good start. You may have analyzed how your customer service may benefit from it, how you can spare money, and other advantages that automation may bring you. However, realizing it isn’t enough. You need to design your chatbot with the specific regard to your audience. Let’s take a look at which direction to take.
In this article, I want to show you how to “befriend” beauty salon with its clients with the help of technologies. Particularly, I will describe how to use a chatbot, which is a program for the messenger. To operate in a messenger and talk to customers as if he was human, it’s developed on the basis of targeted audience and attached to a Facebook business page of a service. So let’s find out how you can connect it to your beauty salon.
Most of the time we follow the same basic algorithm of actions, common among people in our society. Surprisingly, how far it has come. The way we do shopping, start a new job, create bot conversation, and even scroll through the web pages – all the time we have a steady illusion of doing it differently from everyone else. It’s an illusion of control.
Chatbot isn’t just a fancy word to mention when you end up at the tech afterparty and want to sound modern. Nor it’s kind of malware that yields nothing except damage. Chatbot is a piece of software that you can use to automate interactions with your service and manage Facebook sales funnel.
Just imagine: only a few years ago most of us used to think about marketing bots in a totally different way. The exact word “bot” was associated either with something malicious like a software program that tries to violate security terms or with a pretty straightforward automatic thing that pops-up on some websites and claims itself your assistant. Do you see this global change in the way we think about them? Continue reading “What is the Main Intention of Marketing Bots?”